Sandra Chipchase is the Chief Executive Officer of Destination NSW and Executive Producer of Vivid Sydney. Ms Chipchase has had an outstanding career in international and domestic tourism and business events marketing, major events acquisition and management, sponsorship, business and asset management. Her current roles include: Board Member – Visitor Economy Taskforce, Board Member – Business Events Sydney, and Steering Committee Member for the Sydney International Convention, Exhibition and Entertainment Centre Precinct and a member of the NSW Australia Day Committee.
Ms Chipchase was previously the Chief Executive Officer of the Melbourne Convention and Visitors Bureau, President – Australian Association of Convention Bureaux (AACB), President – Best Cities Global Alliance, Member – Tourism and Transport Forum Advisory Board, Board Member – Business Events Council of Australia (BECA), Member – Federal Government’s Business Events Strategy Implementation Group, Member – Federal Government’s Brand Australia Advisory Board and Member of the NSW Crown Holiday Parks Trust.
Her previous roles include: Executive Director – Australia Pavilion – World EXPO 2000, Executive Director – Sydney Harbour Foreshore Authority, GM Marketing – Sydney Convention and Visitors Bureau and she held senior management roles with Australian Tourist Commission/Tourism Australia in Frankfurt, Chicago and New York.